REM Lab – Den Bosch

A collaboration between the Jheronimus Academy of Data Science (JADS), the University of Amsterdam, and DPG Media.

Sint Janssingel 92, 5211 DA 's-Hertogenbosch

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The REM Lab centers its research on one core theme: responsible media.

 

To drive these advancements, the lab leverages key technical AI components, focusing primarily on:

 

  • Decision Making 
  • Information Retrieval
  • Natural Language Processing
  • Machine Learning

 

With a commitment to socially aware, explainable, and responsible systems.

Sustainable Development Goals

About the lab

The REM Lab is dedicated to researching the use of AI in the media industry to develop transparent and explainable AI systems, investigate the value of actions and predictions across media platforms, and create methods for automatically generating content to support independent and transparent news and media organizations in the Netherlands

 

The lab’s mission and vision are to explore the potential of AI-driven solutions for the media, their professional role, opportunities for new business models, and new ways of engaging with users while taking into account professional values and the emerging regulatory framework for AI.

 

The impact of the lab lies in accelerating trustworthy AI technology for the entire news production chain.

Research projects

Transparency and explainability of AI systems and decisions for news – Aims to develop a normative understanding of transparency and explainability in news recommenders.

Explaining recommendations – Aims to develop algorithms for explaining news recommendations to different types of stakeholders.

Synergies between platforms – Aims to identify and understand the implications of the dependencies within and across the different platforms.

Network perspective on content and user behaviour – Aims to establish a deeper and actionable understanding of the dynamics of mass media exposure.

Generating news content – Studies whether neural language generation can produce quality, trustworthy, and configurable news.

Publications

REM Lab

2025

Bocsárdi, Á. G.; Podoynitsyna, K.; Zucca, C.

The Moderating Effects of Atypicality on Content Performance in the Online Mass Media Industry Journal Article

In: Academy of Management Proceedings, vol. 2025, no. 1, pp. 15138, 2025, ISSN: 0065-0668, (Publisher: Academy of Management).

Abstract | Links | BibTeX

People

Partners

DPG Media is a Belgian media company also active in the Netherlands and Denmark. From newspapers, magazines and platforms to radio stations: DPG Media make media for everyone.

Jheronimus Academy of Data Science (JADS) is a unique concept in the Netherlands. At three different locations, the study, research and application of data science is combined in bachelor, master and EngD programs, Data Science research centers and existing ecosystems.

University of Amsterdam (UvA) is the Netherlands’ largest university, offering the widest range of academic programmes.

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